<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>The Airis Blog</title><description>Conversational email marketing, explained by the team building it.</description><link>https://os.ongage.com/</link><item><title>AI Email Marketing in 2026: What the Tools Actually Do</title><link>https://os.ongage.com/blog/ai-email-marketing-landscape-2026/</link><guid isPermaLink="true">https://os.ongage.com/blog/ai-email-marketing-landscape-2026/</guid><description>An honest taxonomy of AI email tools — copy assistants, dashboard AI features, and conversational platforms — and how to tell which one you’re buying.</description><pubDate>Mon, 24 Aug 2026 00:00:00 GMT</pubDate></item><item><title>Can ChatGPT Run Your Email Marketing?</title><link>https://os.ongage.com/blog/can-chatgpt-run-your-email-marketing/</link><guid isPermaLink="true">https://os.ongage.com/blog/can-chatgpt-run-your-email-marketing/</guid><description>ChatGPT writes excellent email copy. Whether it can run your email marketing is a different question — about hands, not intelligence.</description><pubDate>Mon, 24 Aug 2026 00:00:00 GMT</pubDate></item><item><title>Conversational Email Marketing vs. Email Marketing Automation</title><link>https://os.ongage.com/blog/conversational-vs-automation/</link><guid isPermaLink="true">https://os.ongage.com/blog/conversational-vs-automation/</guid><description>Automation is plumbing: flows that run without you. Conversation is an interface: how the work gets built. You need both — here’s how they fit together.</description><pubDate>Mon, 24 Aug 2026 00:00:00 GMT</pubDate></item><item><title>Email Marketing for a Team of One</title><link>https://os.ongage.com/blog/email-marketing-team-of-one/</link><guid isPermaLink="true">https://os.ongage.com/blog/email-marketing-team-of-one/</guid><description>You’re the strategist, copywriter, analyst and ops person. A working system for solo email marketers — what to drop, what to automate, and where AI actually changes the math.</description><pubDate>Mon, 24 Aug 2026 00:00:00 GMT</pubDate></item><item><title>Your Open Rate Dropped. Here’s How to Read It.</title><link>https://os.ongage.com/blog/open-rate-dropped-how-to-read-it/</link><guid isPermaLink="true">https://os.ongage.com/blog/open-rate-dropped-how-to-read-it/</guid><description>A diagnostic walkthrough for a falling open rate: baseline, segment, timing, placement — the four checks that find the real cause before you panic-rewrite subject lines.</description><pubDate>Mon, 24 Aug 2026 00:00:00 GMT</pubDate></item><item><title>Segmentation You Can Ask For in Plain English: 10 Segments Worth Building</title><link>https://os.ongage.com/blog/segmentation-in-plain-english/</link><guid isPermaLink="true">https://os.ongage.com/blog/segmentation-in-plain-english/</guid><description>Ten email segments that reliably outperform the full-list blast — each written as the plain-language sentence that defines it, so you can build them today.</description><pubDate>Mon, 24 Aug 2026 00:00:00 GMT</pubDate></item><item><title>The Approval Gate: Why AI Should Never Send Without You</title><link>https://os.ongage.com/blog/the-approval-gate/</link><guid isPermaLink="true">https://os.ongage.com/blog/the-approval-gate/</guid><description>Our position on AI autonomy in marketing: real hands, hard guardrails, and a human yes before anything reaches a subscriber. Here’s the reasoning, and where we draw every line.</description><pubDate>Mon, 24 Aug 2026 00:00:00 GMT</pubDate></item><item><title>What Is Conversational Email Marketing?</title><link>https://os.ongage.com/blog/what-is-conversational-email-marketing/</link><guid isPermaLink="true">https://os.ongage.com/blog/what-is-conversational-email-marketing/</guid><description>A definition of the category we’re building: email marketing you operate by talking to an AI team, not by driving dashboards — and what has to be true for it to work.</description><pubDate>Mon, 24 Aug 2026 00:00:00 GMT</pubDate></item><item><title>Why Email Doesn’t Land: Deliverability, Explained Without the Jargon</title><link>https://os.ongage.com/blog/why-email-doesnt-land-deliverability-basics/</link><guid isPermaLink="true">https://os.ongage.com/blog/why-email-doesnt-land-deliverability-basics/</guid><description>The systems that decide whether your email reaches the inbox — authentication, reputation, bounces, complaints, engagement — and what a marketer can actually do about each.</description><pubDate>Mon, 24 Aug 2026 00:00:00 GMT</pubDate></item><item><title>How to Write Win-Back Emails with AI (Prompts + a Real Workflow)</title><link>https://os.ongage.com/blog/win-back-emails-with-ai/</link><guid isPermaLink="true">https://os.ongage.com/blog/win-back-emails-with-ai/</guid><description>A practical win-back play: find the lapsed segment, write the email, and ship the sequence — with the exact briefs to use, whatever AI you run.</description><pubDate>Mon, 24 Aug 2026 00:00:00 GMT</pubDate></item></channel></rss>